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Global Marketing Program Manager Particle Characterization - Job Opportunity at Beckman Coulter Life Sciences

Paris, France
Full-time
Mid-level
Posted: January 24, 2025
Hybrid
EUR 60,000 - 80,000 per year based on Paris market rates for similar roles in life sciences marketing

Benefits

Remote/hybrid work flexibility with global team collaboration
Career development within Danaher Life Sciences group
International travel opportunities (up to 20%)
Global market exposure and multicultural environment

Key Responsibilities

Lead global demand generation campaigns across omni-channel platforms
Drive product launch strategies and market expansion initiatives
Develop and manage KOL networks across regions
Execute data-driven marketing strategies with ROI focus
Coordinate cross-functional teams for marketing implementation
Design and optimize customer journey touchpoints

Requirements

Education

Scientific or technical master's degree

Experience

Minimum of 2 years of experience in marketing

Required Skills

Marketing experience in life sciences industries Complex multi-departmental commercialization expertise Product launch planning experience Written and spoken English proficiency Cross-functional collaboration ability Digital marketing expertise Scientific/technical background
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Sauge AI Market Intelligence

Industry Trends

Life sciences marketing is increasingly shifting towards digital-first, omnichannel approaches Growing importance of data analytics in marketing campaign optimization Rising demand for particle characterization solutions in bioprocessing and molecular biology applications Increasing focus on customer lifetime value over transactional relationships

Role Significance

Likely working within a global marketing team of 8-12 people, coordinating with regional teams across 130 countries
Mid-level position with significant strategic impact on global product marketing and commercial success

Key Projects

Global product launches in particle characterization segment Digital marketing transformation initiatives KOL network development and management Regional market expansion programs

Success Factors

Strong scientific background combined with commercial acumen Ability to navigate complex matrix organization Digital marketing expertise with scientific market understanding Cultural awareness and international business experience

Market Demand

High demand due to life sciences industry growth and digital transformation needs

Important Skills

Critical Skills

Scientific knowledge combined with marketing expertise Digital marketing capabilities Cross-cultural communication skills Strategic planning and execution

Beneficial Skills

Additional language skills Experience in bioprocessing or molecular biology Project management certification Marketing automation expertise

Unique Aspects

Part of Danaher's prestigious life sciences portfolio
Combination of technical expertise and marketing innovation required
Significant autonomy in program development
Global reach with local market adaptation focus

Career Growth

2-4 years in role before advancement opportunity

Potential Next Roles

Global Marketing Director Business Unit Marketing Leader Product Strategy Director Commercial Excellence Manager

Company Overview

Beckman Coulter Life Sciences

Beckman Coulter Life Sciences is a leading provider of laboratory solutions with an 80+ year legacy

Strong market position as part of Danaher Corporation, competing in the premium segment of life sciences tools
Significant European presence with global reach across 130 countries
Matrix organization emphasizing continuous improvement and innovation
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